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Services

Over the last half-century, we have expanded our areas of expertise to meet the ever-evolving needs and expectations of Mauritian consumers in the best possible way.

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YEARS IN OPERATION
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SHOPS & SERVICES
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QUALITY BRANDS

About Us

Since the foundation of our family enterprise by late Sheik Abdool Said Maudary in the early 1970s, we have significantly expanded our operations through the continuous adoption of innovation and technology.

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Our story

SM Group has grown from a small convenience store which opened in Port Louis shortly after the country’s Independence into a multi-faceted business enterprise. We kicked off our diversification strategy at the turn of the millennium with the launch in the capital in 2001 of the first of our four mobile, gaming and multimedia stores.

Our Group has been engaging in the retail and sale of personal mobility products like electric scooters, bikes and hoverboards since 2017. We have also been involved since 2020 in the importation and distribution of professional hair, skin, nail care and beauty products and accessories. From 2023, we further embraced digitalisation through an online shopping platform to deliver a complete, integrated experience for Mauritian customers.

At SM Group, we build on our strong heritage, deep-rooted values, clear vision, sustainable strategies and a professional, multicultural team to ensure our clients’ needs are adequately met.

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Brands

SM Group exercises the greatest care in choosing best-in-class products and services and has assembled a portfolio of hand-picked brands from reputable international manufacturers. We take a fresh approach to bringing the highest quality, innovation and value for money to the table in order to provide optimum customer experiences.

  • zoom
  • toshibaa
  • xdoria
  • budi
  • nintendo
  • hair-harporium
  • playstation
  • arman
  • swag
  • bios
  • remax
  • fujifilm
  • bearded-chap
  • ace-fast

Our Team

We are a team that is passionate about what we do to ensure the highest levels of quality and satisfaction to our consumers and partners.

Shamim Maudary

Shamim Maudary

Founder and Director

Shamim is a visionary entrepreneur and a self-starter who leads SM Group with an organised, results-driven mentality, always striving for top-tier quality and client satisfaction. He guides his team with a compassionate approach to people management and a high-spirited attitude. A Chartered Institute of Marketing graduate, his attention to detail is rivalled only by his appreciation of the finer things in life. He is known for getting the job done, without compromise.

Anisah Maudary

Anisah Maudary

Co-Director/HR Head

Anisah’s interest in hiring and grooming talent has been part of her life for a long time. Now, her aim is to give her all to help her husband, Shamim with the development of SM Group. Using her previous knowledge of the retail industry, she works to find solutions that will bring entrepreneurial success. She puts her excellent interpersonal skills and enthusiasm to great use to ensure the human capital of the Group contributes effectively to the achievement of its business objectives.

Career

If you are a dedicated, customer-centric and passionate professional who relishes the opportunity of working in a family-friendly environment where innovation is embedded as a core value, then you should seriously consider a career with SM Group. Explore our current vacancies or register your interest and we will contact you when the right opportunity comes up.

Contact US

It is always a pleasure to hear from you, so feel free to reach out to us with your queries, comments or requests.

BLOG

Browse this section to better understand the fabric of SM Group and the people who make it up.

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